Why Serengeti Lenses Stand Out Above The Rest
Founded in 1985, Serengeti revolutionized the market for driving sunglasses and became the pioneer in providing precision eyewear for drivers. Serengeti is Aston Martin’s sole supplier of driving sunglasses, and they are often praised for making the driving experience more positive.
As one of the most innovative eyewear companies, Serengeti lenses incorporate three industry-defining technologies into their ultra-high-performance lenses: photochromic technology, Spectral Control®, and polarization.
Who makes Serengeti lenses?
Corning is the company that created the brand. Due to poor financial performance, Corning considered closing Serengeti in 1984. However, fortunately, the brand was saved and sales increased from $5 million in 1985 to $62 million in 1992 with only fifty-two employees.
In September 2000, Bushnell purchased the Serengeti lenses brand. Vista Outdoor’s acquisition of Bushnell in 2013 included Bollé, Cébé, and Serengeti.
Now, Bollé Brands is the owner of Serengeti lenses and sunglasses. Bollé Brands is a company that manufactures, markets, and distributes sunglasses, goggles, safety glasses, and ski and bicycle helmets. The company is headquartered in Lyon, France, and they own the brands Bollé, Bollé Safety, Cébé, H2Optix, Spy Optic, and Serengeti.
Serengeti lenses technology
No other sunglasses company can successfully incorporate three industry-leading technologies into a single ultra-high-performance lens. That being said, creativity has always been a part of Serengeti, so it should come as no surprise that Serengeti lenses stand out for their groundbreaking innovation.
The lenses are unique, with gradually adapting photochromic lenses, natural color-enhancing, blue-light blocking Spectral Control® technology, and glare-reducing polarization.
Each Serengeti lens incorporates photochromic technology at the molecular level. The Serengeti photochromic lenses automatically adjust to changing light conditions. When molecules in the Serengeti lenses are exposed to UV light, they darken and provide protection from the sun’s rays and reduce eye strain.
When light levels fall below a certain threshold, the molecules revert to their natural state and become transparent. Photochromic lenses only react when they are directly exposed to UV light, so they will remain clear at work or at home. As a result, Serengeti lenses provide exceptional vision and UV ray protection in all circumstances.
Blue light occurs naturally and balances our biological clock. Nonetheless, it is a significant risk factor for age-related deteriorating vision, especially with the increased use of digital devices that emit harmful light. Only natural blue light passes through with Spectral Control® Technology, which filters up to 96% of damaging blue light.
Serengeti sunglasses lenses with Spectral Control® also work as a visual equalizer to improve contrast and perception to achieve the optimal combination of colors in all lighting conditions.
They selectively control light wavelengths, by distinguishing reds, greens, and yellows like no other lens on the market. Landscapes that may appear dull become distinct, colorful, and brilliant, all while keeping your eyes at ease.
DID YOU KNOW?
Renowned industrial designer Tucker Viemeister designed a range of sunglasses for Serengeti in the 1980s.
Last but not least, Serengeti lenses employ polarization as its third technology. Serengeti believes that you should always be covered with polarized sunglasses, whether you are in a situation with a little or a lot of glare.
These creative Serengeti lenses let you see clearly in bright sunlight while also protecting your eyes from dangerous UV radiation. Glare reflected from roads, water, or snow will no longer be an issue thanks to the technology in each pair. You can finally appreciate your day wherever you are, free of glare and with great clarity.
Do Serengeti glasses have glass lenses?
How do you clean Serengeti sunglasses?
Now that you know the options available and what would be best for you, check out how you could incorporate Serengeti lenses into your life to benefit from their advanced technology!